Marketing and Communication

Characteristics of Marketing and Communication Positions at Ferrovial

Description

Marketing and communication professionals develop and coordinate advertising strategies and campaigns, and they identify and develop market opportunities for both new and existing goods and services.

Position activities

• Writing and developing content.
• Preparing and sending newsletters.
• Creating online and offline pieces for communications campaigns.
• Preparing periodic reports on communications channels.
• Organizing events and internal communications campaigns.
• Social media management.

Professional profile

• Proactivity.
• Good written and verbal communication skills.
• Interpersonal skills,
• Possess analytical capabilities.
• Creativity and imagination.
• Teamwork.
• Organizational ability and decisiveness.
• High level of English.

Formal qualifications

• Degree in Journalism.
• Degree in Audiovisual Communications.
• Degree in Advertising and Public Relations.
• Advanced Degree in Marketing and Advertising.